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This should go without saying, but I still see a lot of bad examples out there. From time to time I check my follower list and sometimes it really surprises me how many words some company use just to tell nothing.  “We sell clothes”, “we organize events” or “we fix your homes” will suffice. Don’t […]

novembris 5, 2012

1. Write 2. Put one word after another. Find the right word, put it down. 3. Finish what you’re writing. Whatever you have to do to finish it, finish it. 4. Put it aside. Read it pretending you’ve never read it before. Show it to friends whose opinion you respect and who like the kind […]

oktobris 7, 2012

When asked how companies could improve customer service, 17% of 16-24 and 25-34 year-old asked for faster response times on Twitter. Across all age groups, an average of 25% want companies to post video demonstrations, tutorials, and instructions. Why Do Customers Use Social Networks for Customer Service? Because They Can… – Brian Solis

oktobris 3, 2012

AMC Theatres vs. Oreo – everybody won

What started off like a simple (can’t find the right word) question Gained attention of someone involved & earned a witty answer Which had to be complimented And then came the best part (of this conversation) That’s it. That’s how even big and established brands can be funny & relevant without going too far. At […]

oktobris 1, 2012 “runā” bilžu albumi

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Jau dažas dienas (skatos, ka šonedēļ palaista fīča) visas “runā” bildes tiek liktas vienā albumā, kurš saucas “Runā bildes”. Tas forši. Būtībā tas pats, kas facebook “Wall photos” albums. Tāpat tiekot gatavota fīča, kas izveidos “runā” ziņu, ja kādā vecākā albumā tiks pievienota jauna bilde. Patīkami, ka ieklausās un strādā, lai palīdzētu zīmoliem […]

septembris 30, 2012

Consumer-tracking service NPD says TV sets are now the most popular way to watch streaming video. NPD says 45 percent of consumers report that TV is now their primary Web video screen, up from 33 percent last year. It basically swapped places with the PC, which used to account for 48 percent of viewing but […]

septembris 30, 2012

You may not be able to measure how many buyers are coming directly from [Facebook], but so many people use it as a reference,” she said. “Having a presence out there, it rounds out your brand. It gives people a forum to know you, and it says you’re not afraid to be held accountable. 4 […]

septembris 27, 2012

Ignoring negative feedback on social media

At this point this should be a no-brainer. Yet so many companies and businesses choose not to address complaints on social media. One might ask — why is it so wrong? While social media as a communication channel offers vast opportunities, it also offers big threats. As mentioned in previous sentence — it’s a communications […]

septembris 26, 2012

Twitter responded by emphasizing that the “fake follower” problem was overblown, and it was a mistake to assume non-Tweeting accounts are inactive — the company claims that some 40% of users who log in on a regular basis never tweet. Twitter Cofounder Suggests A Replacement For The Follower Count

septembris 25, 2012

My 3 favorite iOS6 features

Do Not Disturb – when this feature is on, the phone will not disturb you. No calls, no e-mails, no messages, no notifications. Also, it’s possible to set up exceptions – for example, for family members or boss. There is also an option to set that second call from the same person within 3 minute […]

septembris 25, 2012

The Load Guru